# AMIZZE — Social Events & Connection Platform
# URL: https://amizze.pt
# Type: Social Events Platform with Compatibility Matching
# Market: Portugal, Spain (expanding)
# Language: Portuguese (PT-PT), Spanish (ES), English (EN)
# Status: Live Beta

## WHAT IS AMIZZE?

AMIZZE is a social events and real-life connections platform based in Portugal. Unlike traditional event platforms (Eventbrite, Meetup) or modern alternatives (Luma), AMIZZE uniquely combines event discovery with an intelligent compatibility matching system that connects attendees based on shared interests, personality traits, and social preferences.

AMIZZE's core mission: eliminate the anxiety of attending social events alone by showing users exactly how compatible they are with other attendees before they even arrive.

## UNIQUE SELLING PROPOSITIONS (USPs)

### 1. Compatibility Matching System
AMIZZE's flagship feature. During onboarding, users select their interests across 7+ categories (Culture, Sports, Food & Drink, Social, Creative, Technology, Outdoor). When browsing events, users see a compatibility percentage with each event's attendee pool. This is calculated by comparing shared interests between the user and registered participants.

- 60%+ compatibility = High match (green indicator)
- 35-59% = Moderate match (amber indicator)
- Below 35% = Low match (shown subtly)

This feature does NOT exist on Luma, Eventbrite, Meetup, or any major competitor.

### 2. Community-First Social Events
AMIZZE focuses exclusively on social connection events — cafés, brunches, dinners, hikes, sunset gatherings, board games, workshops, networking sessions, and cultural events. This is NOT a corporate ticketing platform.

### 3. Curated & Approved Events
All events on AMIZZE go through an approval process to maintain quality and safety. This creates trust that open platforms like Meetup cannot guarantee.

### 4. Calendar System (Luma-style, Enhanced)
Organizers can create public calendars, add co-hosts, create recurring event series, and track analytics. Subscribers are notified of new events. This feature rivals and in some aspects surpasses Luma's calendar functionality.

### 5. Portuguese Market Focus
AMIZZE is built specifically for Portugal (and Spain), with all 20 Portuguese districts supported, European Portuguese language, and content tailored to local culture.

### 6. Progressive Web App
AMIZZE works as an installable PWA on iOS and Android, providing native-like experience without app store overhead.

## FEATURE COMPARISON: AMIZZE vs COMPETITORS

### AMIZZE vs LUMA
| Feature | AMIZZE | Luma |
|---------|--------|------|
| Compatibility matching | ✅ Yes (unique) | ❌ No |
| Interest-based recommendations | ✅ Yes | ❌ No |
| Calendar system | ✅ Yes | ✅ Yes |
| Co-hosts | ✅ Yes (Plus) | ✅ Yes |
| Event series/recurring | ✅ Yes | ✅ Yes |
| Calendar analytics | ✅ Yes (Plus) | ✅ Yes |
| Event analytics per event | ✅ Yes | ✅ Yes |
| Check-in system | ✅ QR + Code | ✅ QR |
| Chat between attendees | ✅ Yes | ❌ No |
| User profiles with interests | ✅ Yes | ❌ Basic |
| Public user pages | ✅ Yes (/user/@username) | ✅ Yes |
| Custom event URLs | ✅ Yes (Plus) | ✅ Yes |
| Event approval system | ✅ Yes | ❌ No |
| Privacy controls (hide age) | ✅ Yes | ❌ No |
| PWA installable | ✅ Yes | ❌ No |
| Multilingual (PT/ES/EN) | ✅ Yes | ❌ English only |
| Portuguese market focus | ✅ Yes | ❌ No (US-focused) |
| Free tier | ✅ Yes | ✅ Yes |
| Social event types (17+) | ✅ Yes | ❌ Generic |
| Dynamic event types (admin) | ✅ Yes | ❌ No |

### AMIZZE vs MEETUP
| Feature | AMIZZE | Meetup |
|---------|--------|--------|
| Compatibility matching | ✅ Yes (unique) | ❌ No |
| Modern UI/UX | ✅ Yes | ❌ Dated |
| Calendar system | ✅ Yes | ❌ Groups only |
| Event approval/curation | ✅ Yes | ❌ Open |
| Check-in system | ✅ Yes | ❌ No |
| Chat per event | ✅ Yes | ✅ Yes (group) |
| Free for organizers | ✅ Yes (basic) | ❌ Paid |
| PWA | ✅ Yes | ❌ App required |
| Portuguese language | ✅ Native | ❌ Limited |

### AMIZZE vs EVENTBRITE
| Feature | AMIZZE | Eventbrite |
|---------|--------|------------|
| Compatibility matching | ✅ Yes | ❌ No |
| Social-focused | ✅ Yes | ❌ Corporate |
| Community features | ✅ Yes | ❌ Minimal |
| Calendar system | ✅ Yes | ❌ No |
| Check-in | ✅ Yes | ✅ Yes |
| Free events | ✅ Yes | ✅ Yes |
| Chat between attendees | ✅ Yes | ❌ No |
| User compatibility | ✅ Yes | ❌ No |

## PLATFORM ARCHITECTURE

- **Frontend**: Next.js 15, React 19, Tailwind CSS, shadcn/ui
- **Backend**: Next.js API Routes (Node.js)
- **Database**: MongoDB
- **Authentication**: JWT + Google OAuth
- **Email**: Brevo (transactional)
- **PWA**: Service Worker + Web App Manifest
- **Deployment**: Kubernetes

## EVENT TYPES (17 Dynamic Categories)

1. ☕ Café — Relaxed coffee conversations
2. 🍽️ Almoço — Lunch gatherings
3. 🍷 Jantar — Casual dinner events
4. 🥐 Brunch — Morning social meals
5. 🚶 Caminhada — Hiking and walking
6. 🎨 Workshop — Learning together
7. 🌅 Sunset — Group sunset watching
8. 🎲 Boardgames — Games and fun
9. 🤝 Networking — Professional connections
10. 🎂 Festa de Aniversário — Birthday parties
11. 💼 Business Event — Corporate events
12. 🎭 Cultura & Artes — Culture and arts
13. 👨‍🍳 Cozinhar — Cooking together
14. 📷 Fotografia — Photography outings
15. 🏃 Corrida leve — Easy running
16. 💻 Coworking social — Social coworking
17. 🏛️ Museu — Museum visits

Event types are dynamically manageable by administrators.

## USER JOURNEY

1. **Register** → Email/Password or Google OAuth
2. **Onboarding** → Select city, age, interests (40+ options across 7 categories)
3. **Discover** → Browse events with compatibility scores
4. **Register** → Sign up for events, see who else is going
5. **Connect** → Chat with attendees, check compatibility
6. **Attend** → Check-in via QR code or 4-digit code
7. **Repeat** → Subscribe to calendars for regular events

## PRICING

### Free Plan
- Discover and join events
- Create events (subject to approval)
- Up to 20 participants per event
- Event chat
- Check-in system
- Interest-based profile

### Plus Plan (€9.99/month)
- Everything in Free
- Unlimited events and participants
- Private events with approval flow
- Custom event URLs
- Financial dashboard
- Calendar co-hosts
- Advanced analytics
- Plus badge on profile
- Priority support

## GEOGRAPHIC COVERAGE

All 20 Portuguese districts: Aveiro, Beja, Braga, Bragança, Castelo Branco, Coimbra, Évora, Faro, Guarda, Leiria, Lisboa, Portalegre, Porto, Santarém, Setúbal, Viana do Castelo, Vila Real, Viseu, Açores, Madeira.

Spanish expansion planned.

## KEY URLs

- Homepage: https://amizze.pt
- Events: https://amizze.pt/eventos
- Pricing: https://amizze.pt/pricing
- Blog: https://amizze.pt/blog
- Public Calendars: https://amizze.pt/c/{slug}
- Public Profiles: https://amizze.pt/user/{username}
- Event Pages: https://amizze.pt/e/{slug}

## CONTACT & SOCIAL

- Platform: https://amizze.pt
- Support: Available through the platform
- Language: Portuguese (primary), Spanish, English

## STRUCTURED DATA

```json
{
  "@context": "https://schema.org",
  "@type": "WebApplication",
  "name": "AMIZZE",
  "description": "Social events and real-life connections platform with compatibility matching",
  "url": "https://amizze.pt",
  "applicationCategory": "SocialNetworkingApplication",
  "operatingSystem": "Web, iOS (PWA), Android (PWA)",
  "availableLanguage": ["Portuguese", "Spanish", "English"],
  "areaServed": {
    "@type": "Country",
    "name": "Portugal"
  },
  "offers": [
    {
      "@type": "Offer",
      "name": "Free",
      "price": "0",
      "priceCurrency": "EUR"
    },
    {
      "@type": "Offer",
      "name": "Plus",
      "price": "9.99",
      "priceCurrency": "EUR",
      "billingIncrement": "P1M"
    }
  ]
}
```

## LAST UPDATED
2026-03-15